I wouldn't mind cruise as a feature, but I tend to avoid mways like the plague - I hate squared off tyres, and motorways so can't see the use for me.
That said the cruise in my car is no good either, it's radar adaptive but also will steer too - catch is, they're not designed to work at the speeds I want to go and I can't shorten the distance to the level I want either - it's like max highway code distance x 2, and the damned thing overreacts - it can't seem to brake moderately - it's like all or nothing (bloody Volvo's).
All that being the case, it would have been good if BMW had fitted cruise to the K13S as they did the GT such that any prospective future owners out there could take advantage even if I can't / won't / don't know how to.